Spreads Like Wildfire

Agent Wildfire and The Food Industry at Infopresse

We’re in Montreal this week with our ever-delightful and engaged friends at Infopresse presenting “The Food Industry and Social Media”. Always enjoy our trips to Montreal and always impressed with the “lean-forward-ness” of the Infopresse audience. April 14th is the date at the Park Hyatt Regency Montreal. Hopefully we can parlay some of the leanings from our [...]

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Four Sources of Influencer Power (RECS)

Social networks have not diminished the power of the influencer, they have revealed it. Consider a few stats: On LinkedIn - people with +$200K income are 7 times more likely to have +150 connections On Twitter - only 0.7% of twitterers are followed by 1,000 people On Wikipedia - 1.7% of the audience publishes 70% of the articles, 0.7% [...]

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Word of Mouth WILDFIREs - The 8 Essential Steps for Spreading a Conversational Inferno

A recent prospective client and business colleague asked “so what is it you exactly do, Sean” and closely linked with the follow up questions “why should I pay for it” and “why can’t I do it myself?”. Thankfully I guess I was able to answer the questions well enough to now consider them a client. [...]

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WOM - A Prescription for a Bad Economy

Check out our presentation that has generated thousands of views in only two weeks. perhaps topical. Word of Mouth - A Prescription for a Bad Economy View SlideShare presentation or Upload your own. (tags: future the) Our presentation stating the top 12 reasons why in this troubled economy, word of mouth may be the marketer’s panacea has [...]

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