This week we have the Top 20 New Branding/Innovation Books! Did we miss any? #1 Lovemarks - The Future Beyond Brands by Kevin Roberts #2 The Culting of Brands - Turn Your Customers into True Believers by Douglas Atkin #3 Zag - The Number One Strategy of High Performance Brands by Marty Neumeier #4 The 22 Immutable Laws of [...]
Continue reading...Friday, July 17, 2009
This week we have a list of the Top 25 Word of Mouth/Buzz Books. Please add any we missed out on! #1 The Anatomy of Buzz - How To Create Word of Mouth Marketing by Emanuel Rosen #2 Buzz - Harness the Power of Influence and Create Demand by Salzman, Matathia, and O’Reilly #3 Creating Customer Evangelists - [...]
Continue reading...Friday, July 10, 2009
To kick off our six part summer blog series, the brains at Agent Wildfire have decided to create a list of some great weekend reads for your educational enjoyment! Each Friday I will post a list of the top reads for a different topic that we like here at Agent Wildfire. This week we have created [...]
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Friday, July 24, 2009
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