Word of mouth got its day in the spotlight at MESH09 and our Agent Wildfire President and Chief Evangelist Sean Moffitt was able to corral Angie Kramer, from Capital C, Jacquelin Corbett Cyr from Espresso and Saul Colt from Freshbooks (now Zoocasa) to join him on a 50 minute tour of the subject. Beyond a packed [...]
Continue reading...9. April 2009
On Monday April 6th, I had the privilege to attend MeshU 2009 to learn, to mingle with fantastic people and to have a good time. This one day workshop was broken down into three categories - design, development and management. I spent most of my time in the management workshops. Two of the most impressive (for [...]
Continue reading...30. March 2009
Segmenting and targeting markets are among the first steps to establishing your organizations’ strategies for a successful product. Finding the right target is critical because if your prime followers don’t like your product then chances are the product will flop. Behold, the niche market, the forgotten market. The niche market is so specific [...]
Continue reading...27. March 2009
Still in the early stages of development, I have decided to give you an exclusive look into the program elements of Alpha Bartender. What is the Alpha Bartender’s Program? It is a network made up of the top 1,500 bartenders within major cities across Canada. A place to bring bartenders from major cities together to [...]
Continue reading...13. March 2009
On March 4th, members of The League of Kickass Business People had an opportunity to attend our second gathering this year and 7th overall- “When Design Meets Commerce: Why Buying Good Looking Stuff Sells and What is the Future of Design”. It was held at the very unique and decidedly pink Umbra concept store on [...]
Continue reading...13. March 2009
For the past couple of weeks I have had the great pleasure finding community managers for an upcoming project. I started by putting up a post on Craigslist and within a few days I had hundreds of applicants. I then had the difficult task of deciding who was worthy and who was not [...]
Continue reading...13. March 2009
Toronto, Monday March 9 - The League of Kickass Under 30 (LOKU30), kicked off their programme in a debut event with the Toronto Symphony Orchestra (tso.ca). The League of Kickass Under 30 is a social network for young Canadian leaders and influencers who are the future of their various industries. The Toronto [...]
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14. April 2009
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