Spreads Like Wildfire

How to Tell a Trend When You See One

In our hyper-connected culture of touch screens, smart phones and ironic fashion, the act of trend-spotting has become a science unlike any other. Trends pulse through many veins of society, from technology and fashion to financial and dietary—trends inform and perpetuate the taste of the masses.  Having the ability to forecast a trend just before it [...]

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TrendCity - An Exchange of Ideas, Style and What’s Next

TrendCity takes flight in the third quarter of 2010 bringing something fresh and ahead of the curve to the Canadian cultural landscape. TrendCity exists as an ongoing social media outlet, live event forum, repository for fresh ideas and a community for insightful people focused on what’s next. An invite and referral-only gathering of style-conscious tastemakers, innovation [...]

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The Influencers Restage - Canada’s Online Network of Opinion Leaders

In the latter part of 2010, we will be restaging The Influencers - Canada’s Online Network of Opinion Leaders and Online Word of Mouth Community. We’re making it prettier, more comprehensive in activities and scalable in client involvement and influencers, building on our efforts and 10,000+ member database of Canadian influencers. the big idea: A profiled [...]

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Engaging Influencers - Marketing Magazine Keynote

Engaging The Influencers by Agent Wildfire View more presentations from Sean Moffitt. I keynoted an opening presentation with an auditorium of 200 marketers in Toronto at Marketing Magazine’s conference “Engaging Influencers” this week. Given the reaction of the crowd, it’s about time this section of marketing was covered off.  You could tell for some, it was reinforcement of [...]

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