Spreads Like Wildfire

Word of Mouth WILDFIREs - The 8 Essential Steps for Spreading a Conversational Inferno

A recent prospective client and business colleague asked “so what is it you exactly do, Sean” and closely linked with the follow up questions “why should I pay for it” and “why can’t I do it myself?”. Thankfully I guess I was able to answer the questions well enough to now consider them a client. [...]

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Agent Wildfire’s Release of The 2009 Buzz Report

Attached you will find the 2009 Buzz Report, an inaugural research study that provides a pulsecheck on Canadian business leader’s response to the new landscape of marketing, media, customer experience and brand-building. This advance report is based on 300 online survey responses from some of Canada’s top executive marketing, business, digital and communications leaders polled [...]

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How I Found The Best Community Managers: Its Not As Easy As You May Think

For the past couple of weeks I have had the great pleasure finding community managers for an upcoming project. I started by putting up a post on Craigslist and within a few days I had hundreds of applicants. I then had the difficult task of deciding who was worthy and who was not [...]

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WOM - A Prescription for a Bad Economy

Check out our presentation that has generated thousands of views in only two weeks. perhaps topical. Word of Mouth - A Prescription for a Bad Economy View SlideShare presentation or Upload your own. (tags: future the) Our presentation stating the top 12 reasons why in this troubled economy, word of mouth may be the marketer’s panacea has [...]

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