Spreads Like Wildfire | The Official Agent Wildfire Blog

2. July 2010

12 Stats that will make you Wikibrand

Wikibrands 12 Stats View more presentations from Sean Moffitt We have the consulting arm of Agent Wildfire starting up. Whether you are a startup or large brand, our command of the customer engagement environment can help you. Given our investment of time and specilaization over the last five years, our consulting work with some of the most recognized [...]

27. May 2010

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How to Tell a Trend When You See One

In our hyper-connected culture of touch screens, smart phones and ironic fashion, the act of trend-spotting has become a science unlike any other. Trends pulse through many veins of society, from technology and fashion to financial and dietary—trends inform and perpetuate the taste of the masses. Having the ability to forecast a trend just before it [...]

16. May 2010

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TED = LOK ? Just Canadian and for The Big Tent of Business…

Great talk by June Cohen from TED on its evolvement from conference to platform to spreading ideas. Here are some of my key LOK takeaways: - when content was distributed free - ticket prices for events went up 50% - 700 talks watched 250 million times - magic in the videography - start strong, multiple cameras - distribution - [...]

2. May 2010

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Social Media and The Food Industry

Agent Wildfire - Social Media and The Food Industry View more presentations from Sean Moffitt. Here’s my keynote presentation from Infopresse I gave last month “Social Media and the Food Industry” . The toplines: - 16 insights - 6 reasons why your company should lead this effort - 9 Essentials to get this world right - 20 great food examples Let me know [...]

11. April 2010

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Agent Wildfire and The Food Industry at Infopresse

We’re in Montreal this week with our ever-delightful and engaged friends at Infopresse presenting “The Food Industry and Social Media”. Always enjoy our trips to Montreal and always impressed with the “lean-forward-ness” of the Infopresse audience. April 14th is the date at the Park Hyatt Regency Montreal. Hopefully we can parlay some of the leanings from our [...]

1. April 2010

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Wikibrands - Reinventing Your Business in a Customer-Controlled Marketplace

We’re currently in the throes of writing the book that sifts through all the social media hype and traditional world inertia and identifies the real stories and insights behind businesses that are tapping business value out of customer collaboration and engagement. No, it’s not a social media or marketing book - although they are both in [...]

1. April 2010

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Four Sources of Influencer Power (RECS)

Social networks have not diminished the power of the influencer, they have revealed it. Consider a few stats: On LinkedIn - people with +$200K income are 7 times more likely to have +150 connections On Twitter - only 0.7% of twitterers are followed by 1,000 people On Wikipedia - 1.7% of the audience publishes 70% of the articles, 0.7% [...]

1. April 2010

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Agent Wildfire - Geared for Conversation

In our recent version of our annual Buzz Report survey, the 2nd most agreed to statement was: “Agencies will need to radically reinvent themselves in order to stay competitive with new word of marketing/social media strategies and tactics”- 81% of executives agreed with the statement and 41% of them strongly agreed. Candidly I’m not [...]

4. January 2010

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Finding the Next 5 Awesome Wildfire-ites Job Board

So who says this is a bad economy. Not at Agent Wildfire (and we can confirm we haven’t received any bailout money either). Looking for 5 key potential roles to fill given our expected 2010 activity. If you want to create impact on cool projects from day one, work hard and play hard - we want [...]

17. December 2009

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TrendCity - An Exchange of Ideas, Style and What’s Next

TrendCity takes flight in the third quarter of 2010 bringing something fresh and ahead of the curve to the Canadian cultural landscape. TrendCity exists as an ongoing social media outlet, live event forum, repository for fresh ideas and a community for insightful people focused on what’s next. An invite and referral-only gathering of style-conscious tastemakers, innovation [...]

16. December 2009

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The LOK - Canada’s Salon for Leading Business Minds, Ideas and Events

Consider the LOK - Canada’s Salon for Leading Business Minds, Ideas & Events - a community and content hub where people from across disciplines come to broaden perspectives, explore ideas and share great business experiences. Plans for 2010 include 27 events and 4 private executive events across 5 cities – Toronto, Vancouver, Montreal, Calgary and Ottawa [...]

16. December 2009

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Generation Go - What’s Active in Your City?

We will be expanding Generation Go to more cities and more features in 2010. For those of you who like to get off the couch, Generation Go vision is to be your ultimate passport and inspiration to your next active pursuit in, around and away from the city. Whether you are a hardcore fanatic, [...]

15. December 2009

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The Influencers in the Know - Canada’s Online Headquarters for Cutting Edge Web

We will be debuting The Influencers in the Know - Canada’s Online Headquarters for Cutting Edge Content, toward the end of 2010. In the spirit of its predecessors in the US, popurls , blogs.com and alltop, we want to build the one-stop destination for the best, trend-savvy, influential content on the web relevant for Canadians [...]

14. December 2009

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The Influencers Restage - Canada’s Online Network of Opinion Leaders

In the latter part of 2010, we will be restaging The Influencers - Canada’s Online Network of Opinion Leaders and Online Word of Mouth Community. We’re making it prettier, more comprehensive in activities and scalable in client involvement and influencers, building on our efforts and 10,000+ member database of Canadian influencers. the big idea: A profiled [...]

26. November 2009

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Word of Mouth WILDFIREs - The 8 Essential Steps for Spreading a Conversational Inferno

A recent prospective client and business colleague asked “so what is it you exactly do, Sean” and closely linked with the follow up questions “why should I pay for it” and “why can’t I do it myself?”. Thankfully I guess I was able to answer the questions well enough to now consider them a client. [...]